Our Philosophy

A creative collective
for the new culture

We're not buying it

For the past couple of hundred years, we've been told that greed is good.

If we work really hard, buy lots of stuff, and put ourselves first then we'll be happy.

This story isn't working for us anymore.

Change is calling

Instead, many of us are starting to imagine a different world.

A world with compassion it its heart. Where we're more than what we buy. Where people live in balance with nature.

And from the maker movement to the youth climate strikes, this new culture is already starting to emerge.

A glimpse of the new

Our job is to celebrate the new culture. We want to turbocharge the people and ideas that embody it.

We want to harness the power of creativity to make this stuff irresistible in popular culture.

Because the first step to creating a better future... is to help people glimpse it.

What we dream of is already present in the world.

— Rebecca Solnit